Mystery Shopping from Global Compliance™ facilitates disguised shops and evaluations to obtain objective assessments of the experience from the customer perspective to validate front-line employee performance against pre-established thresholds. Mystery Shopping is conducted against all customer touch points including: stores, telephone ordering and internet ordering. Evaluation data is stored in a centralized data repository and management reports provide results of the inspection.
Mystery Shopping is delivered by Service Intelligence™, a wholly owned subsidiary of Global Compliance and specialists in mystery shops and model validation.
Applications
- Brand or franchise representation
- Sales skills and product knowledge
- Customer service
- Safety and security procedures
- Merchandising
- Product promotion and marketing
- Transactional accuracy and efficiency
- Competitive intelligence
Features and Benefits
- Geographically distributed network of highly trained and experienced mystery shoppers and ensures timely and cost-effective shops across dispersed locations
- Reports disseminated through multiple mediums (Web, phone, fax, e-mail or regular mail) to accommodate your preference
- Online, password-protected report access ensures confidentiality and 24-hour, real-time accessibility
- Web-based shopping request minimizes the time for inspection to be posted for action; automated location download via web or FTP sites is accommodated
- Web-based tracking of assignment completion enables real-time status reviews
- Analysis and findings reported at the national level and within each market (if desired)
- Analysis and findings reported by observation category enabling targeted improvement
- Program customization ensures alignment with your needs and operating procedures. Minimum standard serviceincludes:
- Completion of client-specific report forms
- Completion of standard shopping check list
- Client-specific project guidelines and pre-established performance standards guarantee outcome meets or exceeds expectations.
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